Now showing items 1-2 of 2

  • Intermodal freight terminals : marketing channels and transport networks 

    Nijkamp, Peter; Wiegmans, Bart (Vrije Universiteit Amsterdam, 1999)
    The goal of this paper is to combine the current theory about marketing channels withcombined transport and logistics in order to develop a customer-based and broadly applicable approach to the study of combined freight ...
  • Perceived risk and trust associated with purchasing at Electronic Marketplaces 

    Meents, Selmar; Tan, Yao-Hua; Verhagen, Tibert (Vrije Universiteit Amsterdam, 2006)
    Understanding consumer behaviour is of vital importance to consumer oriented e-business models today. In this paper we study the relationships between consumer perceptions of risk and trust and the attitude towards purchasing ...